Part 2: Booking websites This is part 2 of a 4 part series on how to increase bookings for your B&B, hotel or other accommodation business. In part 1, we looked at online reviews as a way to get your customers to spread the word for you. Part 2 of this series looks at using external booking websites to increase your sales.
Part 1: Reviews – let your customers do the talking This is part 1 of a 4 part series on how to increase bookings for your B&B, hotel or other accommodation business.
The design and development of a new website for your business is often an exciting time – until you realise that you will actually have to sit down and write the content for your web pages. Your web designer or…
So you’re starting a new business, you’ve got a business name and now you’re about to register a domain name for it. Before you get your credit card out, here are a few considerations to keep in mind. What is…
With a new year about to begin, it is time to reflect on what we hope to achieve in the next 12 months, and there are some things that we think every business will need. Here are our 10…
I recently dug out this wonderful little book again and read it as intended over a number of evenings, just before bedtime. The book by David Ingram is a collection of stories for entrepreneurs and business owners in general. The…
With ownership of Smartphones rising exponentially in Australia over the past year or so, people are increasingly using their phones to access information about businesses and products when they are on the go. This opens up an unprecedented opportunity for…
So you’ve heard all about the benefits of social media marketing and want to get a presence for your business on Twitter. For first timers, Twitter can be confusing. Don’t be turned off by talk of “hashtags”, “retweets” and “mentions”.
Internet Marketing is also known as Online Marketing, E-Marketing and Digital Marketing. It is the marketing of products or services over the Internet and includes an ever growing list of disciplines such as email marketing, search engine marketing, affiliate marketing,…
