Does your website look like it’s 1999?
5 telltale signs it might be time for a revamp
Websites have come a long way in the past decade, and if your website hasn’t had a redesign in the last 3-5 years, it will show.
Having an outdated website is like not bothering to fix the broken letters in your neon business sign above your shop. A neglected website tells your customers that your business and products may also be outdated.
Here are some telltale signs your website might be ready for a revamp:
1. Your website is entirely built in Flash
There was a phase when Flash websites were extremely popular. Unfortunately, if your website is made in Flash it is now completely invisible on Apple’s iPad and iPhone as Flash is not supported on these devices.
Flash seemed like a good idea at the time, but it is now an outdated technology. It also makes it hellishly difficult to make any updates to your website unless you are a Flash developer, and much of your website content will be pretty much invisible to search engines as well.
2. There’s a Hit Counter on it
Time to hit the panic button!
Hit counters used to be oh so cool, but since Google Analytics was invented, there really is no excuse for these ugly blinking boxes anymore.
3. Your website looks tiny
Screen sizes used to be a lot smaller than they are now, and consequently websites used to be smaller than they are now. If your website looks tiny to you on your desktop screen, it will say “designed in 1999” to your customers.
This goes particularly if your website has a plain white background, standard black font with blue links and a “boxy” design, adorned with a few cliparts and blinking GIFs.
4. There is no social integration or interaction on your website
Before the rise of the social web, websites were mostly one-way communication channels, similar to a company brochure.
With the rise of social media, websites have become a lot more interactive – your website can be integrated with your social media accounts, allows people to share content on their favourite social network, include videos and downloads, collect opt-ins for your newsletter in exchange for valuable content, and allow people to comment on your blog or articles.
5. Your website is difficult to update
Until a few years ago, most websites were static HTML websites that could only be updated by someone with coding knowledge.
Nowadays most websites are built on a content management system (CMS), which allows the website owner to update text and images without the involvement of a web designer or developer. This makes it faster and less expensive to keep your business website up to date.
Ondetto offers affordable website redesigns, so if you spot any of the above signs, please don’t hesitate to contact us for help.